With its expanding product range, Zeynela continues to respond to the differentiated needs of the transportation and transportation sector.
Soycan Group of Companies and Zeynela Motorlu Taşıtlar A.Ş., a joint subsidiary of Koluman Holding operating in the automotive sector, have signed an important cooperation with Anadolu Isuzu. As part of the cooperation, Zeynela became the sole authorized distributor of Anadolu Isuzu buses in Belarus and Ukraine. With Isuzu’s agreement covering a wide range of products such as public transportation, urban, intercity and school buses, it is aimed to complete the dealer structuring within 2 years.
Zeynela Motorlu Taşıtlar A.Ş., which was established in Belarus, an important transit point in the European transportation network, and expanded its service and activity area by establishing Ukrainian and Turkish companies in 2020, took over the distributorship of Anatolian Isuzu buses in Belarus and Ukraine. Within the scope of the distributorship agreement, which includes the diesel, natural gas and electric versions of public transportation, urban, intercity and school buses within the product groups, Zeynela is in a position to easily meet the needs of a wide audience in the transportation and transportation sector.
“We care about after-sales service”
Stating that Zeynela is also the distributor of Koluman branded products in Belarus and Ukraine, Soycan Group of Companies’ Chairman Yılmaz Soycan said the following about Anadolu Isuzu cooperation: “Zeynela, which is the distributor of leading automotive companies in the field of commercial vehicles and equipment in Belarus and Ukraine, which are important transit points in the European transportation network, has expanded its product range thanks to this agreement. As Zeynela, we attach great importance to after-sales service as well as sales. In this respect, we will complete our dealer structuring within 2 years. In Ukraine, we aim to create our dealer network to a great extent with more than 25 points by the end of 2022. We have determined our strategy as creating a regional dealer and service structure. On the other hand, we started to receive dealership applications.”
Stating that they offer quality and long-lasting products with 100 percent growth forecast in automotive to the transportation sector with competitive opportunities, Soycan said, “With our visionary perspective, we continue to develop our network in the markets where the leading international brands of the sector operate. As a company that established with 100% Turkish capital and maintains its independent structure, we distinguish ourselves from our competitors by our ability to offer the right product to the right market and by acting with local teams, multilingual and multicultural. We estimate a growth of more than 100 percent with the new global brands that have joined us in the automotive industry.”